EXPOSED: The iMac disaster that almost was

San Francisco, CA — It’s easy to appreciate iMac’s place in Apple history today.

Not so much back in 1998.

In fact, Apple’s concerns over the brand-new computer’s viability had the company scrambling.

The surprising story comes to light in iMaculate Conception: How Apple’s iMac Was Born, a new book from former Apple marketing executive, Frederica Woods.

As Ms. Woods spins the tale, it was just weeks before iMac’s first Christmas in 1998 when slowing holiday sales rang the alarm in the CEO’s office.

Steve Jobs, a lifelong fan of James Bond (he’d originally wanted to name the revolutionary computer “Double-O-Mac”), instructed his agency to begin work on a special celebrity Christmas ad featuring 007 himself, Sean Connery — even though Connery had yet to be signed.

An exasperated Sean Connery gives Steve Jobs a piece of his mind

“The ad was of dubious quality, clearly not one of the agency’s finer moments,” says Woods.

Though Steve had a thing for Sean Connery, the feeling was not mutual. Connery was appalled by the “advert” Jobs sent across the pond and declined to participate in the misadventure on at least three separate occasions.

Connery’s final rejection was accompanied by a note revealing one mightily peeved film star (see letter on right).

Needless to say, iMac managed to “survive” without extraordinary measures.

iMaculate Conception reveals a number of other interesting iMac-related stories. Ms. Woods details the true origin of the failed “hockey-puck mouse”design — a burnt English muffin. She also tells the heart-thumping tale of Jony Ive’s hernia, suffered when he attempted to actually pick up an iMac by its handle.

The book will be available at Barnes & Noble and other stores on June 27th.

  • Anonymous

    lol

  • Anonymous

    lol

  • http://twitter.com/exittoshell Tim M.

    Dan Rather approves of these fake, but accurate, documents.

  • http://twitter.com/exittoshell Tim M.

    Dan Rather approves of these fake, but accurate, documents.

  • Chip Farquar

    Connery wishes he wrote that letter!   It’s insanely great.

  • Chip Farquar

    Connery wishes he wrote that letter!   It’s insanely great.

  • Chip Farquar

    Connery wishes he wrote that letter!   It’s insanely great.

  • Chip Farquar

    Connery wishes he wrote that letter!   It’s insanely great.

  • Chip Farquar

    Connery wishes he wrote that letter!   It’s insanely great.

  • Chip Farquar

    Connery wishes he wrote that letter!   It’s insanely great.

  • Chip Farquar

    Connery wishes he wrote that letter!   It’s insanely great.

  • Chip Farquar

    Connery wishes he wrote that letter!   It’s insanely great.

  • Chip Farquar

    Connery wishes he wrote that letter!   It’s insanely great.

  • Rob

    I knew Connery was the best Bond. Anyone who take the opportunity to show that schmuck jobs what a schmuck he really is gets a thumbs up in my book..Take that mactards

  • Zephynator

    no zip code on the inside address??? c’mon fake makers, yer gettin’ lazy…

  • http://www.facebook.com/people/Mike-Bell/100001788867831 Mike Bell

    Fake.

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  • His Shadow

    So it’s a fake, and Woods is a liar. Or someone is claiming to speak for Woids and that person is a liar. Is that about it?

  • His Shadow

    So it’s a fake, and Woods is a liar. Or someone is claiming to speak for Woids and that person is a liar. Is that about it?

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  • Joe

    This is the REAL McCoy! Mates, I tell you this, if you would know Sir Connery, you would have not the shred of a doubt that he did write the letter himself! Great job, I enjoyed every line of it!

  • Joe

    This is the REAL McCoy! Mates, I tell you this, if you would know Sir Connery, you would have not the shred of a doubt that he did write the letter himself! Great job, I enjoyed every line of it!

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  • SweetGypsyLee

    Yeah?  If it’s not real, then how did they get him to sign it???  Oh, did you miss that one in your big list?  Sorry, genius.    Another Know-It-All just spent 4 hours rolling in the dirt like a chinchilla.  Did you   even check Barnes and Noble or wherever?  I think there might be proportional spacing between your ears, that stopped functioning in 1973 because   of copyright violations.   Why do people always have to try to be so nitpicky  and destroy what is new and interesting, or maybe even important for other’s to know about?  Can’t you just let the news be the news, take it at face value, and be happy?  Or just move on.   And like you know how Scottish people sign their mail with a name like Yan.   Maybe if Scotland is somewhere near the capital of Asia.  LOL.  I’m Canadian and don’t pretend to know.

  • Farquark

    …and don’t call me Shirley!

  • facepalm

     obvious troll is way too obvious

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  • http://jackyan.com Jack Yan

    Gotta love the trolls. Or, you haven’t figured out this is a parody website. ‘How did they get him to sign it?’ No Photoshop in Canada?

    It warms my heart we still have the “It must be true because it’s on the internet” group. Enjoy your Nigerian lottery win.

  • SweetGypsyLee

    How is this news article different from any of the other ones I can link to?  And what in the world does Nigeria have to do with anything?  How is that even relevance?  A signature is a signature – I don’t care if it’s on the web or not.   Don’t you ever sign your name on anything?  What is your problem anyway?  Go play some more trolls and monsters or whatever you are talking about.  Your all crazy.  I’ve been on this planet a fair number of years and never seen the likes of you before.

  • BillB

    If SweetGypsyLee says it’s real, then it’s real dammit

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  • http://gugik.blogspot.com/ gugik

    good joke :)

  • http://jackyan.com Jack Yan

    Are you really this stupid or are you just having a bit of fun trolling? Let’s hope the latter. It would make sense that a parody site would have parody commenters to complete the effect. Thank you for your entertainment!

    I heartily welcome your next foot-in-mouth response.

    (I know, ‘Don’t feed the trolls,’ but this Gypsy Lee is funny. This site is way too hilarious. Thank you, Scoopertino!)

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  • Anonymous

    If you can’t have a little laugh in your day, I suspect you’ve wasted considerably more than two minutes.

  • SweetGypsyLee

    Stupid?  What is  wrong with you?  Psychological?  Have you ever even met Sean Connery?  Your the Know-It-All who doesn’t know   anything.  And I do   know about entertainment as a matter of  fact and got paid for it.  I did belly dancing in his movies and he was always a perfect young gentleman even   though I was just   a featured extra villager.  And I have his autograph.  Multiple autographs   and letters in fact.  Honestly, my snakes and chinchillas have   more personality that you do and I have lived enough   to know what’s real when I see it.  And I   have seen it.  You want my autographed From Russia With Love script pages?  YOU CAN’T HAVE THEM!

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  • Jesse

    did anyone else notice the 007 stamp on the bottom corner of the page? it MUST be real in that case

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  • At

    Douchenozzel

  • At

    Douchenozzel

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  • Svengali

    Above comment is fake.

  • albatrax77

    Snakes AND chinchillas – no wonder you’re crazy.

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  • http://www.facebook.com/profile.php?id=1046140566 Guido Rivas

    The signature, can be scanned by a fan like you and then applied onto the previously manufactured fake letter. Photoshop…mspaint, any kind of program would do. This is a fake, for the simple reason that Sean C. woudn’t even bother to go and write it at all. 

    It’s a fake letter, with the scanned image of a possible original signature. 

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